In duty-based theory, morality is:

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Morality in duty-based theory is objective because it rests on universal duties that apply to all rational beings, independent of personal feelings or specific circumstances. In this approach, an action is right or wrong based on whether it follows a duty or rule that could be willed as a universal law, not on the consequences it produces. For example, the duty to tell the truth remains the same regardless of how lying might affect a particular situation. The idea that morality varies with the situation or depends on personal preferences would contradict this view, and it’s not about social conventions either. Because it emphasizes universal, rational obligations over outcomes or subjective views, morality under this framework is considered objective.